I hadn’t.
Seriously! I look at my clients’ websites all day long, and I only recently went to my own website for the first time in way too long.
Thankfully, it was still standing! But it reminded me how easily we can get caught up working in our businesses and not on our businesses.
You get me.
You’ve heard that expression before.
So, here I am (and at least I’m posting a new blog)!
But what ACTUALLY prompted me to write this post is that I emailed my clients about this, thinking my confession about website absence it would strike up some good conversations. I asked what people had been meaning to work on for their businesses, but hadn’t.
I had one client reply with at least TEN items on her to do list, and I loved that insight.
You see, I almost exclusively only hear about the things that clients are delegating to me, and I rarely get the backstage pass to what else they feel they’re behind on.
Her to do list could easily be split into three categories:
1) Money making opportunities (interacting with past clients and prospects)
2) Productivity opportunities (improving internal processes)
3) Self-improvement opportunities (updating bio/brand/website)
My reaction and reply to her was instant: prioritize the actions that will make you the money.
(She probably wasn’t even looking for feedback, but if you know me at all, you know I can’t help myself.)
So, here’s my question to you. If you listed out your top ten business to-dos, what are your categories, and are you focusing on the actions that will move your business forward?
Email me – I’d love to know.
~Dara